Tags new brand identity TOUS les JOURS introduces new brand identity Friday, Dec 08, 2017 TOUS les JOURS, a French-Asian bakery chain, on Thursday unveiled its new brand identity in Viet Nam. HEM introduces new brand identity Thursday, Dec 18, 2014 The Ha Noi Electromechanical Manufacturing JSC (HEM) introduced its new brand identity on December 16, to reaffirm its position as one of Viet Nam''s leading electrical equipment production firms.